Google Gets It
March 4, 2008 -- Google says (and I do not doubt it) that the most commonly-sought information on the Web regards health. So it's a no-brainer that their business should do a good job of helping their users find what they seek. Though medical data searching is huge, what's at stake is even bigger. The data to be managed is not just generic -- diseases, treatments, research, institutions, services, etc. It's also each of our personal medical histories, status, progress, and plans. She who controls the data controls the process. Empower the patient. And be the supplier of that power. Thus, Google Health. Great strategy! |
Dan Keller's Nursing, Health Policy & Healthcare Technology Blog
Nursing Informatics · Clinical Perspectives · Healthcare Systems
"The United States alone [among wealthy countries] treats health care as a commodity to be distributed according to the ability to pay rather than a social service to be distributed according to medical need." — JAMA (2003), 290, 798